Whether you’re selling a product, service or building web site traffic, creating a web-based or print publication will help build your subscriber and customer base. A well-designed, well written communication will inspire, motivate and attract repeat customers. Unfortunately, a poorly designed one can have the opposite effect. There are plenty of professional looking ebooks, magazines, [...]

My best friend Lorraine and I sat sipping exotic coffee and nibbling on a decadent chocolate concoction. Between mouthfuls of dessert I let my gaze wander around the room, soaking in the artist atmosphere of our local coffee house. It was one of our 3 C’s Saturdays, when Lorraine and I schedule a date for [...]